HEY @SadiqKhan how's that promise on no body shaming adverts on the tube of yours going? Because: We Need To Talk. Pic taken @perty_maroo pic.twitter.com/rOMfEiYPyo— handsome sack of fat (@dianasaladpot) April 21, 2017
I guess that, once again, body shaming only applies to the non-fat people that the commercialisation of fat positivity was watered down to represent. Body positivity, once again, doesn't apply to the demographic that created it.
BU_L__IT. There's no factual standing to this campaign and here's why:
1) Obesity does not cause cancer. If it did, every obese person would have cancer. To cause something is to make it happen. CRUK have, infactually, chosen to use this word as a scaremongering tactic. It's similar to saying eating expired food causes illness, it doesn't; it may result in illness but it does not directly, and always, cause illness.
2) BMI has already been proven to be inaccurate and misleading. This has been the case since as far back as 2013, yet doctors still use it and CRUK also uses it to define obesity and then goes on to state that all overweight or obese people are at 'greater risk' compared with people of 'normal' weight (which, again, is not always the case).
3) Obesity is associated with the potential increased risk of some types of cancer. CRUK literally say this in their factsheet; it's just not a great line for shock tactics because, well, it isn't shocking. I think we're pretty well aware of the potential increased risks of ill health relating to obesity (as well as the catagorically proven increased risk of poor physical and mental health from fatphobia/shaming/bias). We're not living under a rock or in complete denial. It's just aother stick approach to the perceived 'obesity crisis' in which obesity is the source of all of the worlds issues.
4) Fat doesn't kill. As Melissa A. Fabello highlighted in her article for Everyday Feminism, entitled 11 Reasons Your Phony ‘Concern’ for Fat People’s Health Has Got to Stop, The 2004 study that implied this was later proven to have bolstered the figures by 94%. "It’s much easier to fear-monger by telling people they’re likely to die".
5) This is a deliberate, calculated and unethical misuse of research.
People love to misuse research to cause "obesity crisis" panic in the same way it's been misused to support racism, eugenics, etc.— Melissa A. Fabello (@fyeahmfabello) April 22, 2017